"One of the greatest takeaways from my mission trainings was learning how to create a post that truly connects with people—whether through photos, captions, or the questions you ask. These things helped me reach a specific audience: those searching for Jesus. Social media on my mission was, and continues to be, one of the greatest blessings and tools we have." ~ Dallin Wilder, OPM Returned Missionary
In this course, you’ll learn how to:
Build stronger social media posts using the complete V.I.T.S. framework: Visual, Invitation, Testimony and Simple.
Identify your WHY, understand your audience and consider “What’s In It For Me?” from the viewer’s perspective.
Choose visuals that catch attention while supporting—not distracting from—your message.
Improve photo quality using practical principles of clarity, lighting, backgrounds, composition and relatability.
Recognize how setting, posture, gestures and other visual details can unintentionally change the message your photo communicates.
Protect your privacy and represent your missionary purpose appropriately when choosing and taking photos.
Create stronger invitations that encourage people to respond, engage and act.
Use testimony and personal experiences naturally and powerfully in social media content.
Keep your message simple, focused and easy to understand without stripping away its meaning.
Use basic storytelling principles to turn everyday experiences into meaningful posts.
See V.I.T.S. in action through 11 real-world examples, then practice applying the framework to your own content.
By the end of the course, you won't just know what V.I.T.S. stands for—you'll know how to use it intentionally to create clear, engaging, Christ-centered social media posts that support your purpose as a missionary.
When I was a missionary at first I didn’t understand or like the V.I.T.S. training. I felt like it was a bit unnecessary. But later on I realized that doing social media this way helped the work in a lot of different ways. Laura helped us edit our posts to make sure they were professional and really readable. We’re teenagers and missionaries and we don’t want to put a lot of effort into things sometimes. She helped us put in that more effort. — Grant Dell
✅PREPARE for Missionary service: Full-Time, Service, Senior AND Every Member a Missionary.
✅Grow your CONFIDENCE when sharing your testimony online.
✅LEARN to #JesusBrand in life as well as online.
✅MASTER a content framework that applies across all social media platforms.
✅LEARN tools to improve teaching in your career, education, and church assignments.
✅Be an ACTIVE participant in the Gathering of Israel.
✅ Professional advancement: Stand out in your career.
✅ Educational success: Master digital communication skills.
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